Posts Categorized: Website Optimization

Tips for understanding and designing optimized landing pages

landing-page-nike-trainers-from-jd-sports

This post was originally published on Search Engine Watch. There is no denying that the internet can make or break your business based on how visible it is to modern day consumers. That’s why it can’t be stressed enough just how necessary it is to build a user-friendly, attractive website that showcases everything you have… Read more »

10 Web Design Tips to Improve Your SEO

Blazing Fast Speedometer

Web design may be used to improve your SEO (Search Engine Optimization) by making the website design more content friendly, and by making the coded design more search engine friendly. The website design is able to add a significant SEO drag factor onto a website, and poorly designed websites may be very difficult to fully… Read more »

On-Page Optimization: How to Optimize Any Web Page for Your Target Keywords

On-page SEO Targeted Keywords

The first step in building a SEO campaign is to perform proper on-page optimization for your website and individual pages. Without proper on-page optimization, you are limiting the effectiveness of your off-page SEO efforts. Here is a summarization of how to optimize an web page for your target keywords. 1. Title Tag Your site’s title… Read more »

How To Carry Out An SEO Audit For Your Site

SEO Audit

SEO (Search Engine Optimization) is a dynamic concept. The search engines are regularly changing the parameters based on which the sites are chosen by the bots. That is why it is required that you should perform an audit. It will judge if your website is still as responsive to the search engine bots as it… Read more »

Top Google Website Optimization Resources

Matt Cutts with his cats

SEOs, web designers, and bloggers read a lot of search optimization tips from various experts to stay fresh and up on the current trends. But what does Google have to offer on the subject? I’ve compiled a collection of website optimization tips, guides, resources, and tutorials straight from Google. These resources range from the beginner’s… Read more »

SEO Friendly WordPress in 12 Steps

12 Step WordPress Program

WordPress is fantastic, free, and open source. It can be installed, up and running in a matter of minutes, however, out of the box, WordPress is not as SEO friendly as you’d think. In this guide, I will show you the steps I personally take to optimize each and every one of our client’s WordPress… Read more »

5 Ways That Your Business Website Can Improve Its Conversion Rate

Conversion Rate Tips

Conversion rate optimization is the process of maximizing the conversion of website visitors into buying customers. SEO, content management, social media and PPC are all methods that marketers can employ to drive website visitors to their website. Changing algorithms have over the last 12 months affected the traffic levels for many businesses as reliance on… Read more »

XML Sitemap Guide: How to Submit Web Pages to Google & Bing

Submit XML Sitemap to Google & Bing

Step-by-Step Instructions to Include Your Website Content in the Search Results Introduction The top search engines strive to deliver high quality and relevant information in the search engine results pages (SERPs) offering the best possible experience to the internet searcher. In order to rank at the top of Google, Bing, and Yahoo for top search… Read more »

Consolidate Multiple Websites For Better Search Engine Ranking

Build a New Site from Scratch

We Aren’t Getting Enough Website Traffic. Let’s Build a New Site Too often do I hear business owners jump to conclusions when they find that their current website is not generating the traffic that they’d expected. It is a common myth that you need to start over and build a new website to get to… Read more »

Your Web Page Title Influences Search Engine Position

Search Engine Friendly Page Titles

6 Steps to Optimizing Your Page Titles There is a big push right now to ensure websites are built correctly and are abiding by the Google Webmaster Guidelines to ensure they are not hit by the latest search engine algorithm releases. But let’s not forget about the basics of search engine optimization. Page titles for… Read more »

2012 SEO Game Changer: Schema.org & Microdata

Schema.org markup - SEO, search, microdata

Improve the display of search results with Schema.org What is Schema.org? Schema.org is a Microdata vocabulary; not a language in and of itself. Using Schema.org and microdata makes it possible for search engines to understand your website content beyond simple HTML and text analysis. Schema.org markup has some highly specialized markups that will tell search… Read more »