Heavy & Civil Engineering Website Design



RSSE, which stands for Redding Service Station Equipment, provides engineering and construction services to service stations throughout northern California. Optimize designed the site with a mostly white background complemented by the primary colors of green, blue, and red. The site has an open feel, with light gray images on the home page slider and on the header bars of other pages.

RSSE’s sales, services, and solutions are grouped by color on the home page for quick visuals. Social media buttons are prominently displayed on the header and calls to action are sprinkled throughout the site. is both an eCommerce site and a mobile responsive site. Additionally, RSSE contracted Optimize to provide SEO services, which included landing pages and blogs.

Project URL: Industry: Heavy & Civil Engineering Type of Website: WordPress, PHP, eCommerce Geotargeted SEO: National Website Size: 35+